Physical Therapy Brings Motion to Life
The American Physical Therapy Association (APTA) launched a new branding campaign last week at the Combined Sections Meeting in Las Vegas, Nevada. The new campaign, “Move Forward: Physical Therapy Brings Motion to Life,” positions physical therapists as specialists who can help improve mobility without the expense and pain of surgery or the side effects of prescriptions.
The APTA has launched a new website section for is members called Brand Beat. It has also unveiled a consumer Web site at www.moveforwardpt.com that serves as a source for information about how physical therapy can bring motion to life. The consumer website includes information on
- Why Physical Therapy?
- Finding a physical therapist
- Improving mobility and motion
- Avoiding surgery
- Eliminating paint without medication
- Consumer tips
Let us know what you think of the new brand campaign by posting a comment.
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